British luxury bags
Always by your side
Farino produces distinctive carriers designed for city living. Paola Farino founded the company in 2019 and identified the need for a lightweight, top-opening bag on wheels for transporting heavy workloads around town.
We were brought on board to create a fresh contemporary brand, positioning Farino as a high-end manufacturer of top quality carriers.
What we delivered
– Brand strategy
– Brand creation
– Verbal identity and messaging
– Photography and art direction
– Social assets
We created the Farino brand mark to be flexible and playful. In motion it echoes the physical nature of the product. We also produced all the lifestyle photography and product shots.