BBC

Education material for 'The Great British Bake Off'

BBC

Education material for 'The Great British Bake Off'

Disciplines

Rising to the challenge

When BBC Two's 'The Great British Bake Off' launched a search for the UK's best amateur baker, they called in Red Stone to create a unique identity for the supporting campaign, 'Get Baking'. We also produced a recipe book of yummy treats, perfect for beginner-chefs.

  • BBC Get-baking logo 1400
  • BBC Get-baking Image 1400
  • BBC Get-baking brochure 2 1400

Approach

We wanted to show that baking can be easy. We created an identity that supports the TV programme, feels homely, and has the same irresistible appeal as freshly baked bread. Just follow the simple steps by Mary Berry and Paul Hollywood, and anyone can try their hand in the kitchen.

  • BBC Get-baking 1 1400
  • BBC Get-baking webpage

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Looking forward to tonight's #DesignClub. Starting with talk about design maturity. Better listen closely...
17 Oct 2017 18:17